Job Summary
The Marketing Associate will support the execution of digital and content marketing initiatives to drive engagement, support business development, and enhance brand awareness. This role requires a creative, organized, and tech-savvy individual with a knack for design, analytics, and digital tools.
Key Responsibilities
Content Management and Creation
- Design and draft engaging social media posts for various platforms (LinkedIn, Instagram, Facebook, etc.).
- Create visually appealing PowerPoint presentations for internal and client-facing use.
- Edit and produce videos for promotional and educational purposes.
Website and Email Marketing
- Update and manage website content using CMS platforms (e.g., WordPress).
- Manage and update email marketing segmentation and data lists to improve campaign targeting and performance.
- Design and send email campaigns, ensuring consistent branding and messaging.
Analytics and Performance Tracking
- Monitor and track marketing analytics, including website traffic, email campaign performance, and social media metrics.
- Generate reports, using excel and GA4, to evaluate the success of marketing efforts and provide actionable insights.
Project and Platform Management
- Support marketing projects, ensuring timely execution of deliverables.
- Stay up-to-date with digital marketing trends and recommend new tools or strategies to improve processes.
Qualifications
Skills and Experience
- Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
- 1-3 years of experience in a digital marketing or content creation role.
- Proficiency in tools such as Adobe Creative Suite (Photoshop, InDesign, Premiere), Canva, or similar design software.
- Experience with email marketing platforms (e.g., HubSpot, Mailchimp, Constant Contact).
- Familiarity with CMS platforms (e.g., WordPress) and basic HTML is a plus.
- Strong writing, editing, and proofreading skills.
- Knowledge of social media management tools (e.g., Hootsuite, Buffer) is preferred.
- Basic understanding of video editing software (e.g., Adobe Premiere, Final Cut Pro).
- Advanced English (C1+)
Core Competencies
- Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously.
- Creative thinker with a keen eye for design and aesthetics.
- Analytical mindset with the ability to interpret data and adjust strategies as needed.
- Strong interpersonal skills and ability to collaborate with team members and clients.
- Proactive and self-motivated, with a commitment to continuous learning and improvement.
https://recruitcrm.io/apply/17083618843930038952YJN
Zona horaria de trabajo: MT
De lunes a viernes (40 horas a la semana)